Counter Culture Coffee - Retail Damian Espinoza

Hugo Ruiz’s small farm overlooks the highlands of western Guatemala near the town of Concepción Huista. Hugo is a part of the CODECH cooperative, an organization we’ve worked with closely since 2010. Each season, the cooperative tastes each farmer's delivery, setting aside the highest-scoring lots to be sold at a premium, incentivizing and rewarding quality. Hugo’s coffee is regularly one of the top-scoring coffees each season. After hundreds of cups tasted, the coop identified this coffee as one of the best of the harvest, and our sourcing team couldn’t agree more.

by Counter Culture Coffee · North Carolina

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Finca Nueva Armenia is the epitome of a picturesque, bird-friendly, and biodiverse farm. We’ve worked with the owners––twin brothers Jorge and Javier Recinos––for more than 15 years, making this partnership one of our longest. This year, we isolated several top-tier lots from Finca Nueva Armenia, including a Kenyan variety called SL28. We’re delighted to offer this contemporary twist on a Counter Culture classic exclusively to our subscribers. Expect a cup brimming with the milk chocolate and apple sweetness typical of Guatemalan coffee, complemented by a creamy mouthfeel.

by Counter Culture Coffee · North Carolina

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In a small village deep within the Incahuasi Valley, Lucio Luque cultivates a vibrant coffee parcel, Nuevo Progresso. This section of his farm stands out for its exclusive planting of a unique variety that has redefined the region's potential for quality. Lucio's enthusiasm for this variety caught our attention, prompting us to collaborate with the cooperative and our supply chain partners to separate this coffee from the larger blend it was originally destined for. The outcome is a coffee that captivates with fruity notes of blood orange and bubble gum underpinned by delicate florals.

by Counter Culture Coffee · North Carolina

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Since 2015, we’ve purchased coffee from producers nestled deep in the mountains of Nariño, Colombia. The area has a history of heavy guerrilla activity that, for decades, isolated the community and discouraged collective business efforts. Against all odds, the producers of K’uychi have worked together to improve their farms, conserve their community’s natural resources, and bring us this wonderful coffee. We taste notes of green grape, clementine, and milk chocolate. Pronunciation…

by Counter Culture Coffee · North Carolina

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The coffees we source from the Colasay region have quickly become some of our favorites in all of Peru. Yonal Fernandez is part of a small group of producers in Colasay whose coffee we began purchasing in late 2019. His coffee has been featured in Fast Forward and La Viuda, but this is the first time we’re showcasing it as a unique microlot. Together with his wife, Imelda, Yonal cultivates the unique Bourbon de Colasay variety–a regional mutation that performs equally well in the field and in the cup.

by Counter Culture Coffee · North Carolina

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Pablo Cordoba is an exceptional farmer from Nariño, Colombia, who produces some of the best Colombian coffee we source each year. He has become a key partner in our Santafé sourcing, inspiring his neighbors to improve quality and coordinating the delivery of the community's coffee to our export partner, Toldopamba. These efforts have connected many in Santafé with the quality premiums Toldopamba offers for exceptional coffee. This year, Cordoba’s coffee tastes like a complex dark chocolate, layered with deep fruit tones akin to dried fig and black cherry. Pronunciation: PAH-blo…

by Counter Culture Coffee · North Carolina

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Our long-time partners, Marysabel Caballero and Moisés Herrera of Finca El Puente, have built a legacy of experimentation and innovation. Since we first met them in 2005, their relentless pursuit of coffee perfection continues to inspire us. Over the years, we’ve tasted countless lots from their farm, including rare varieties and unique processes. Again and again, we’ve noticed their honey-processed coffees stand out on the cupping table, consistently delivering more sweetness and depth when presented beside their washed counterparts.

by Counter Culture Coffee · North Carolina

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Finca Pashapa, owned by the Salazar family in western Honduras, is our longest-standing coffee supplier. Their steadfast commitment to sustainable farm management, even in the face of significant climate challenges, has been inspiring to witness. This year, we're featuring their coffee as a dark-roasted, single-origin selection. Finca Pashapa Dark Roast features rich flavors of dark chocolate and roasted marshmallow with a velvety texture, embodying the depth of our collaboration. Pronunciation: FEEN-cuh…

by Counter Culture Coffee · North Carolina

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Luis Huayhua of Nueva Llusta, Bolivia, continues to be an exemplary farmer—producing some of the best coffee in the CENAPROC cooperative. Dedicated to educating and encouraging his fellow farmers to pursue better picking and processing techniques, he’s a natural leader. This year's harvest is juicy with tropical fruit and cherry flavors. Pronunciation: loo-WEES…

by Counter Culture Coffee · North Carolina

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This limited-release blend honors the people and places behind our favorite beverage and highlights the craft and care that create exceptional coffee experiences. Sourced seasonally from farms in the southern hemisphere, Field Trip blends bright coffees to create a crisp, vibrant cup. Expect sweet notes of blackberry and clementine.

by Counter Culture Coffee · North Carolina

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Andres Torre Ore grows coffee at Finca Muruhuay, where the Andes meet the Amazon. Through thoughtful farm management and years of experience, Andres produces coffees that showcase the unique character and potential of this remarkable growing region. We love this coffee primarily has a balanced, very drinkable filter coffee.

by Onyx Coffee Lab · Arkansas

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La Palestina began as a small plot planted by Don Juan Alarcón in 1978. As his family grew, so did the size of the farm as he purchased additional land to pass on to his children. Over time, the Alarcóns have worked to create a farm that seamlessly weaves together tradition and innovation. Since our first visit to Palestina in 2018, we’ve seen a range of investments that have not only improved coffee quality but also increased biodiversity. This exclusive lot comes to us from the plot of Juan’s son, Jose Praxedes Alarcón.

by Counter Culture Coffee · North Carolina

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The coffees produced at the Buliza washing station are the result of an innovative collaboration between a cooperatively owned union and private exporter. Just an hour north of the bustling capital of Kigali, producers from UCOCARU cooperative union deliver their fresh coffee cherries for processing under the care of the washing station’s experienced quality team. The results showcase a classic Rwandan flavor profile of red fruits running the gamut from fresh cranberry to dried fruit leather tied together with a delightfully crisp and clean body. Pronunciation…

by Counter Culture Coffee · North Carolina

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For a coffee called Big Trouble, this blend delivers nutty, caramel, and chocolate flavors that are easy to love. Sourced from sustainable producers across the globe, this medium-dark roast blend is expertly roasted to ensure a consistently exceptional brew every time. Striking the ideal balance between sweet flavors and a satisfying medium body, it’s no wonder Big Trouble is our best-selling blend.

by Counter Culture Coffee · North Carolina

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Intango traces its roots back to a USAID-funded initiative that transformed Rwanda’s coffee industry. The PEARL project invested at every stage of production, laying the foundation for Rwanda’s specialty coffee sector. Counter Culture engaged early, mentoring local professionals, including Gilbert Gatali, who later purchased one of the first PEARL-constructed washing stations and founded Intango. Gilbert believes in coffee's potential to transform lives, and his passion for coffee and the people behind it is inspiring to witness.

by Counter Culture Coffee · North Carolina

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Tucked away in the secluded eastern reaches of Nariño, the community of Santafé quietly cultivates exceptional coffee. Toldopamba, our partner in the region, supports local growers with technical assistance and quality control, enabling them to reach their full potential. We’ve focused our sourcing here since 2016, drawn by the community's strength and the outstanding quality of their coffee. The cup is big-bodied and syrupy, with layers of cocoa and dark cherry. Pronunciation…

by Counter Culture Coffee · North Carolina

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Enjoying fresh, delicious coffee should be a year-round affair. That's why Fast Forward is a curated blend of similar coffees from different harvest periods, ensuring you can savor the freshest flavors no matter the season. The ever-changing selection of organic coffees guarantees a delightful balance of nutty and sweet notes, wrapped in a creamy body that will leave you craving another cup.

by Counter Culture Coffee · North Carolina

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Pablo Cordoba is an exceptional farmer from Nariño, Colombia, who produces some of the best Colombian coffee we source each year. He has become a key partner in our Santafé sourcing, inspiring his neighbors to improve quality and coordinating the delivery of the community's coffee to our export partner, Toldopamba. These efforts have connected many in Santafé with the quality premiums Toldopamba offers for exceptional coffee. This year, Cordoba’s coffee tastes like a complex dark chocolate, layered with deep fruit tones akin to dried fig and black cherry. Pronunciation: PAH-blo…

by Counter Culture Coffee · North Carolina

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The village of Mpemba, a tiny and tranquil hamlet tucked into the rolling hills of Burundi’s Kayanza province, is home to the Kazoza N’Ikawa cooperative. In the Kirundi language, Kazoza N’Ikawa translates to “the future is coffee”—a name hinting at the commitment to quality exemplified by its members. The coffees we buy from the co-op are not only our favorites from Burundi but across the entire region. This washed lot exhibits all of the hallmarks that make Burundian coffees so unique. Look for juicy top notes of clementine intermingled with flavors of honey and a tea-like body.

by Counter Culture Coffee · North Carolina

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Want to taste every Counter Culture blend and get free shipping while you do it? Now you can, with our Blend Box Subscription! Every two weeks, our Coffee Team selects two different blends for this subscription. The coffees in rotation include Apollo, Big Trouble, Fast Forward, Forty-Six, Hologram, Gradient, and our seasonal blends. Two 12 oz bags total with each shipment. Your credit card will be billed per shipment. Subscriptions begin the business day after your order is placed.

by Counter Culture Coffee · North Carolina

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Get discounts, exclusive coffees, free shipping, and a variety of seasonal coffees from partners around the world! With the Two-Bag Single-Origin Subscription, you will receive two different freshly roasted coffees delivered straight to your door. Coffee selections rotate every two weeks. Two 12 oz bags total with each shipment. Your credit card will be billed per shipment. Subscriptions begin the business day after your order is placed. Due to the seasonal nature of coffee, single-origin offerings may change without notice.

by Counter Culture Coffee · North Carolina

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High in the hills of Mount Elgon, a coffee-farming community works in near isolation, transporting each sack of coffee by foot or bike along rugged, nearly impassable roads. Where other exporters saw impossibility, Mountain Harvest saw potential: farmers willing to take risks and invest in their future. With support from a Counter Culture Seeds grant, they built a community-run processing station that has given rise to one of the best coffees we’ve tasted in the country, Mabono Honey. Expect notes of blood orange, cherry, and dark chocolate. Pronunciation…

by Counter Culture Coffee · North Carolina

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Created in collaboration with Bright Black, Awakening is a scent tribute to the landscapes where coffee thrives. Designed to be transportive and atmospheric, it evokes the lush vegetation and earthy calm of high-elevation coffee regions. Notes of amber, oakmoss, palo santo, and red cedar mingle with spice and resin—cardamom, turmeric, myrrh, tobacco leaf, and tonka—for a grounding, aromatic experience that lingers like the memory of a perfect cup.

by Counter Culture Coffee · North Carolina

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Iridescent’s sweet notes of chocolate, blueberries, and marmalade evoke memories of cozy winter mornings and holiday traditions. With $1 per pound funding transformative sustainability projects in coffee-producing countries, Iridescent embodies the spirit of giving. Good work, good cheer, and great coffee is more than just a winter theme. Whether you're gathered around the fireplace, relishing moments with loved ones, or wrapping presents for the holidays, this blend is the perfect companion.

by Counter Culture Coffee · North Carolina

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