Goorin Bros. San Francisco

Different fabrics. Different moods. Panels switch it up with texture and contrast. Smooth meets rough. Soft meets structured. Nothing trying too hard. Everything pulling its weight. Front and center is the Goorin Script. Our handwriting. Our signature. A reminder that before the animals, before the patches, we were still making statements. It feels collected, not constructed. Like you found it, not like it found you. Heavy enough to sit right. Balanced enough to forget you're wearing it. The kind of hat that makes a simple outfit feel intentional. Anything but boring. Goorin hits different.

by Goorin Bros

All Sales Are Final A field hat with city smarts. Denim-like texture, rugged paneling, and a low-profile build that’s equal parts skate park and backcountry trail. The stitched Goorin patch up front keeps it clean, while the hidden panther tag inside winks at those who know. Built for everyday miles, styled for everywhere else.

by Goorin Bros

It’s a golden state of mind, standing out over fitting in. Bring the vibes to the fest like only you can. Outside the box. Outside the lines. Earned those stripes. *This is our soft body Papa Cap shape baseball. Handmade right here in the USA in our factory in Newark, NJ.

by Goorin Bros

Open air. Big wings. No tiny thoughts. The Eagle in the Element trucker hat features a soaring eagle patch with the word FREEDOM set over a full landscape print of forest, sky, and whatever you call being unreachable by text. Earth-toned brown bill. Breathable black mesh back. Structured crown. Built for everyday wear, road exits, scenic overlooks, and people who say “I need space” then actually find some. The eagle doesn’t ask where the line is. It flies over it.

by Goorin Bros

The crown belongs here. A hat so simple it flexes without trying. Neutral tones, bold patch, and enough swagger to make even the quietest head loud. Whether you’re running the field or just running errands, this one already won.

by Goorin Bros

Plaid crown, denim brim, and a raccoon patch that wears chaos like a badge. The wild doesn’t always look neat—and that’s the point. Free Spirited is the hat for midnight scavengers, campfire philosophers, and anyone who believes a little mess makes life better. Bless this mess, wear it proud.

by Goorin Bros

All Sales Are Final No, for sure. I mean—not like for sure for sure. But yeah. It’s kinda like… you get it, right? Like, it’s not not clear. The words make sense but also they don’t, which is sort of the whole thing. Like when someone says “no yeah” and you’re like, cool, totally. Even if you’re not. Especially if you’re not. This hat says it how it says it. Loud, a little sideways, kinda messy—but with confidence. The brim? That’s just vibes. It means something. Or at least feels like it does. And honestly? That’s enough.

by Goorin Bros

Understated. Unbothered. Historic. The Mildly Remarkable Scrip hat keeps it clean with classic script embroidery and a nod to our roots. Black and white contrast. No animal. No chaos. Just legacy stitched front and center. Low Pro Fit: Boxier crown. Curved brim. Everyday fit that works with everything.

by Goorin Bros

All Sales Are Final Built for the legends, the champions, and the unstoppable, the "GOAT" Trucker Hat is your badge of honor. Wear it like the GOAT you are and keep pushing the limits.

by Goorin Bros

The off-duty essential. Soft crown, curved brim, and our name stitched like it’s been there forever. It’s the kind of hat you forget you’re wearing—until someone asks where you got it.

by Goorin Bros

Miami. Where the sun works overtime and nobody complains. Flamingo front and center. One leg up. Balanced. Unbothered. Exactly how the city likes it. Soft pink on black. Nightlife meets daylight. Ocean breeze meets bass line. FL 1895. We’ve been at this since before the first pastel suit hit South Beach. Respect your elders. Anything but boring. Miami love. Loud. Warm. A little extra. Just how it should be.

by Goorin Bros

You’ve heard the rumors. Now meet the legend. GOAT doesn’t ask for permission. Gold script stitched loud across an all-black build with enough shine to make a trophy nervous. Monochrome attitude, sharp contrast, and the kind of confidence that usually comes with a private entrance. For the ones who already know where they stand.

by Goorin Bros

All Sales Are Final. We believe everyone is mildly remarkable.

by Goorin Bros

Built like a tank, feels like a hug. Rhino armor on the outside, marshmallow center on the inside—this trucker is for the ones who look unshakable but still cry at dog commercials.

by Goorin Bros

All Sales Are Final Wise eyes. No filter. This owl’s got opinions—and they’re all about your style. Deep maroon crown. Honey mesh. Black brim. It’s the kind of color combo that doesn’t yell, but definitely speaks up when it matters. Put this on and suddenly you’re the friend everyone calls for life advice. Or at least directions. Talk smart. Look smarter. No cap. Just this one.

by Goorin Bros

The Rottweiler already looks like it has a lawyer on standby. This one keeps the classic trucker fit but gets meaner in the details. Exposed foam, surge stitching, hand-drawn bite, and craquelure printing that gives the whole thing a worn-in, slightly unhinged finish. Clean enough to wear daily. Sketchy enough to raise questions.

by Goorin Bros

Splish splash. Relax, soak it up. It’s bath time. We got sudz for days with SQUEAKY CLEAN. Whether you’re a daily bather, or only a casual visitor to the tub club, we won’t judge. Don’t forget your towel. All sales are final. Limit 2 per order.

by Goorin Bros

Black denim keeps it cool while the rattlesnake patch labeled OUTLAW makes it clear you don’t follow the trail, you leave it. This snake isn’t striking for attention, it’s striking because it can. Dark denim, coiled rattlesnake energy, and a quiet warning wrapped in fangs.

by Goorin Bros

All Sales Are Final Frazier Lake is a wool trapper with a leather brim and cotton lining, built for cold mornings and quiet confidence. Heavy texture, ear flaps tied up top, looks like it’s seen weather and didn’t complain. Earthy brown colorway, no animal patch by design, and the kind of hat that prefers the long way home.

by Goorin Bros

Clean pink tones, a happy pig, and the word PIGGY stitched with zero shame. Easygoing and light, with a breathable mesh back that makes it an all-day option.

by Goorin Bros

Your destiny is already determined. All that’s left is how you choose to face it. Three animals, three stories. Choose yours and we’ll take care of the rest. Each hat in the Storybook collection is made from recycled, deadstock tee shirts. That means, like our fates, no two hats are the same and there’s no way to choose how yours ends up. Take a risk, choose a path, turn the page, and write your own story. * Papa Cap Fit with mesh backing All Sales Final - due to the nature of these hats being 1 for 1 and all unique.

by Goorin Bros

Heatherwood Flatcap keeps it classic, then swerves. Cotton brings the ease, suede brings the attitude, and the whole thing lands somewhere between polished and not-here-to-be-polite. 93% cotton, 7% suede Classic flatcap silhouette with a clean, understated edge Soft heathered texture with a sharper finish Hand cut and sewn in the USA in our factory in New…

by Goorin Bros

Bright knit, tiger patch on the cuff, and untamed energy stitched into every thread. This one’s made for kids who roar louder, climb higher, and play harder than the rest.

by Goorin Bros

Star power shrunk to kid size. Electric blue mesh, bold rooster patch, and a whole lot of strut packed into a tiny frame. This one’s for the little scene-stealers who already know how to work a red carpet—or at least the school hallway.

by Goorin Bros